What Tapline does

Specials, events and ads

✓Different boards at different hours. Lunch specials at eleven, happy hour at four, the late menu after nine — one screen doing three jobs a day.
✓Scheduled by day and hour. Wing night appears at four and is gone by ten.
✓Sell a slot. Mark a promo as a sponsor, set the date they paid through, and it comes off by itself. Afterwards you can see exactly how many times it ran — which is what an advertiser asks for. We take nothing from that.
✓Brewery and tap takeovers. Give them the full screen for the weekend. The board is back to normal on Monday without anyone touching it.
✓The things you keep repeating. Kitchen closes at nine, cash only at the bar, the wifi password. Whatever is currently on a whiteboard by the door.
✓Full screen or beside a photo, whichever suits the picture.
✓A run report per promo. Times shown, total time on screen, and which days it ran — for a sponsor, or just to see whether anyone could have missed it.
✓Rep tastings and brand nights. When a distributor puts money behind a night — a rep pouring samples and cocktails, the bar taking the spend — the tasting goes on the board for exactly those hours. The run report afterwards is the number the rep has to take back to their distributor.

The board on the wall

✓Up to 12 taps a page, paging automatically when you have more. Never shrinks the type to fit — a board you cannot read from the far end of the bar is not a board.
✓Brewery, style, ABV and price per tap, and more than one pour size where you sell them.
✓Sold out is a badge, not a deletion. The line stays, greyed, so nobody asks for it twice.
✓Six designs, your colours, your logo, your name.
✓Hang it sideways if you want. Tall screens work, set per TV.
✓It survives a power cut — the stick boots back into the board on its own.

The menu in their pocket

✓One QR code on the table. No app, no download, no account.
✓The same draft list as the wall, always — because it is the same list.
✓Food, cocktails and wine too. Your own named lists — Food, Brunch, Cocktails — as long as they need to be, each one on the board, the phone menu, or both.
✓Your branding, not ours.

Running it day to day

✓Staff logins. They change kegs, prices and sold-outs. Only owners touch promos, branding and screens — though an owner can let a named staff member set up a TV.
✓Add someone by email. They get a link and pick their own password — you never read one out across a bar.
✓A preview of the wall in your pocket, so you can check the board without standing under it.
✓We email you if a screen stops checking in — and stay quiet outside your opening hours, so a TV switched off at close does not wake anyone.

What you need

✓The TV you already have.
✓A small streaming player, about $30 — and the $199 setup covers getting it. Yours to keep.
✓An afternoon, once, to type your beer list in. After that a keg change is seconds.
✓Setup is a scan — the screen shows a code, you scan it with your phone, you name the TV.

What it costs

The first month is free. After that, $49 a month and $199 once to set it up. Month to month — no annual contract, no cancellation fee. Stop whenever you like.

✓Every screen in the building is included. We do not count TVs.
✓Your whole menu — food, cocktails, wine, cans. Not just what is on draft, and no cap on how many.
✓The QR menu is included, not a separate product.
✓The $199 covers the setup — the player, getting it on the wall, and typing your list in with you the first time.
✓Cancel during the free month and you pay nothing. We take a card so the boards do not stop the day the month ends — not to catch you out.

How that compares

The other options are real products and some bars are happy on them. These are the three differences that actually change what a bar pays and what it can put on screen.

	Tapline	Typical beer‑menu platform
Month to month	$49, cancel whenever	$59 — or $49 if you commit to a year
Food, cocktails, wine	No limit	The cheapest tier of the best‑known one caps them at twenty
Screens	Every screen in the building	Counted, or priced per location
Setup	$199 — we come and do it	Self‑serve

Prices checked September 2026, and the higher‑end signage products run $90–120 a month. Check them yourself before you decide anything — we would rather you did.

Want to see it?

Set it up yourself in a few minutes, or tell us about your bar and we will come back to you. The first month is free either way.

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Everything it does.